Getting Started with Google Ads.

As a Grow with Google Trainer, I get an opportunity to train entrepreneurs with no-cost webinars. The webinars allow me to discuss the various tools that Google offers to help them find success online!


A few weeks back I was invited to Google offices in Los Angeles to record a series of tutorials for the Grow with Google YouTube Channel. As a lifelong small business advocate, I find my work very fulfilling because I know that understanding the foundational concepts of digital marketing will make a powerful impact on any business, big or small.

Advertising comes in many shapes and sizes, but one of the most effective ways to advertise online is with Google Ads. In this Grow with Google video, I explain what Google Ads are and how best to use them to grow your business. I invite you to watch, share, like, subscribe and leave your own tip in the link below!

When writing your ad, include ANY unique selling points that set you apart from your competitors … like low prices or free shipping. It’s also important to include a call to action, or CTA, that encourages potential customers to do something.
— Israel Serna

To continue learning about how Grow with Google can help grow your business, check out my calendar for upcoming webinars here.

To learn more about the new Google Career Certificates and you can learn the fundamentals of digital marketing and e-commerce for your business or career click here.

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