About


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¿Qué tal? Thanks for being here.


I’m Israel Serna, a creative and dynamic marketer with a passion for helping small businesses. Connecting the dots between sales and marketing is my specialty. Utilizing an omni-channel approach, I believe in developing a brand and digital marketing strategy through the lens of a loyal customer.

I’ve spent the last 15 years working in various roles within the public and private sectors, across various industries—including the Small Business Development Center (SBDC), the Specialty Coffee Association, Constant Contact and other eCommerce Software as a Service (SaaS) companies while serving several multicultural communities along the way.


I am an architecture and interior design enthusiast. A perfect morning for me includes a cup of home brewed coffee, a design or travel magazine in hand and a perfectly curated music playlist. I am based in Southern California.